Mad Engine Appoints Angelina Yagudayev As Chief Merchandising Officer and Christine Bettles As Chief Financial Officer

Sep 04, 2024•11 months ago

Position

Chief Financial Officer

Company

Mad Engine

Christine Bettles

San DiegoRetailFashionE Commerce

Description

Mad Engine has appointed Angelina Yagudayev as Chief Merchandising Officer (CMO), Christine Bettles as Chief Financial Officer (CFO) and Gina Cappi as Chief Creative Officer (CCO). With these newly filled positions on its leadership team, Mad Engine is well-positioned to continue building its legacy as the leading global licensed apparel and accessory company.

Company Information

Company

Mad Engine

Location

San Diego, California, United States

About

Mad Engine is a leading global apparel and accessories company that caters to all genders and sizes across a full range of licensed, private label, branded and influencer/celebrity products. With an evolving omnichannel distribution network, Mad Engine services direct-to-consumer, e-commerce, mass retail, mid-tier, department stores and specialty retail. Mad Engine has facilities dedicated to design, innovation, customer service, sales, sourcing, quality assurance and distribution strategically located around the world.

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Based on hiring data

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87% of new executives make significant technology decisions within first 100 days

Budget influence

C-level executives control 73% of technology spending decisions

Transformation catalyst

65% of new senior hires launch digital transformation initiatives

Vendor review timeline

New executives typically review existing vendors within 6 months