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Locator X Appoints Jody Spencer As Chief Marketing Officer

Apr 24, 2024•over 1 year ago

Position

Chief Marketing Officer

Company

LocatorX

Jody Spencer
Atlanta

Description

LocatorX appoints Jody Spencer as its new Chief Marketing Officer (CMO) to accelerate the company’s growth and drive new market expansion. Spencer will be responsible for the company’s rebrand, marketing strategy, and reimagining the customer and partner experience.

Company Information

Company

LocatorX

Location

Atlanta, Georgia, United States

About

LocatorX is the trusted Intelligent IoT Platform that provides a unique digital finger print for your product lifecycle, supply chain and beyond. Gain a 360-degree, real-time global view of your supply chain. We help businesses stay competitive with our cloud-based solution that tracks products and assets, engages customers, and detects counterfeit activities when they occur. 

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Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months