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Richard Shetliffe Appointed As Chief Executive Officer of Bfa

PRIVATEMay 13, 2024about 2 years ago

Position

Chief Executive Officer

Company

British Footwear Association (BFA)

Richard Shetliffe
NorthamptonManufacturingFashion

Description

Richard Shetliffe has been appointed as the new chief executive officer of BFA, replacing Lucy Reece-Raybould. Shetliffe brings three decades of experience in leadership roles for fashion and footwear retail businesses, with a strong track record of driving growth.

Company Information

Company

British Footwear Association (BFA)

Location

Northampton, Northamptonshire, United Kingdom

About

The British Footwear Association (BFA) is a leading industry association representing the footwear and accessories industry.

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Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals — including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications — based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 200,000+ companies. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.