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WPP and Roblox announce partnership to scale expertise in leveraging Roblox as a new media channel
Oct 15, 2024•almost 2 years ago
Contract Type
partnership
Description
WPP and Roblox have announced a key partnership that aims to develop 3D measurement standards, offer Roblox sprint days for clients, and create a certification program. The alliance is expected to aid in scaling expertise among agency teams and brands in utilizing Roblox as a new media channel.
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