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Spade Entertainment receives an additional $160,000 from Tulare City Council for concert series, raising total support to $842,000 to boost ticket sales.
Aug 08, 2026•1 day ago
CaliforniaEventsMusicEvent ManagementPerforming Arts
Description
The Tulare City Council has approved an additional $160,000 to support Spade Entertainment’s concert series at the Adventist Health Amphitheater. This funding is part of a larger effort to enhance ticket sales, which have been poor in the series' first year. The city has contributed a total of $842,000 since December to ensure the viability of the project. Future funding may be required as the series continues to grow.
Company Information
Company
Spade Entertainment
Location
California, United States
About
Spade Entertainment is a concert promoter responsible for organizing events at the Adventist Health Amphitheater in Zumwalt Park. The company has recently faced challenges, including poor ticket sales, leading to additional funding requests from the city. They have extended their contract with the city to ensure the continuation of the concert series through August 2027. Their strategy includes featuring artists that resonate with the local Hispanic population, which constitutes a significant portion of the audience.
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CaliforniaEventsMusicEvent ManagementPerforming Arts