Who to call at Royal Bank of Canada, and when
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RBC and Canadian Tire Corporation launch loyalty partnership to offer enhanced rewards for cardholders.
Jan 13, 2026
Contract Type
partnership
Description
Royal Bank of Canada (RBC) and Canadian Tire Corporation have launched a strategic loyalty partnership that allows RBC credit and debit cardholders to earn 3x Canadian Tire Money on eligible purchases. This partnership integrates Triangle Rewards with Avion Rewards, offering more value and exclusive offers to millions of shared customers.
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Agreement Insights
What this usually meansStrategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Royal Bank of Canada signed a new agreement. Fundz surfaces partnerships and contracts as they are announced.
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