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Quad/Graphics , Inc. announced a strategic partnership with Adalytics, a leading advertising analytics and data science provider, to implement protocols and exclusion filters that reduce ad delivery to non-human traffic across media-buying platforms. The partnership aims to raise the bar on digital media protection and transparency by integrating proactive protection and transparency tools into Quad's marketing solutions and media execution.
Company Information
Company
Quad/Graphics
Location
Sussex, Wisconsin, United States
About
Quad/Graphics, Inc. is a global marketing experience company that helps brands make direct consumer connections, from household to in-store to online. Quad tailors its uniquely flexible, scalable and connected solutions to drive brand growth, campaign efficiency and business success.