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Nova Siri Genetics (NSG) Consolidates Partnership with Mahaberry & 8 Berries for Indian Strawberry Conferences

Jan 08, 2025•over 1 year ago

Contract Type

partnership

BiotechnologyHealth Care

Description

Nova Siri Genetics (NSG) has strengthened its partnership with Mahaberry and 8 Berries by hosting two conferences in December in the strawberry growing regions of Mahabaleshwar in central India and the Nilgiris district of Tamil Nadu, showcasing NSG’s breeding programme and its latest strawberry varieties. The presentations received considerable interest from Indian growers and prompted enthusiasm among producers for new, better-performing strawberry varieties.

Company Information

Company

Nova Siri Genetics (NSG)

About

Nova Siri Genetics (NSG) is an Italian berry breeder that specializes in genetic improvement activities and the development of new varieties of strawberries.

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Agreement Insights

Based on industry data
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
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Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months

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