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Nike extends its partnership with LSU through 2036, launching the Blue Ribbon Elite NIL program with 10 Tiger athletes.

Dec 13, 2025•6 months ago

Contract Type

partnership

BeavertonManufacturingSportsE CommerceFashion

Description

Nike has announced a 10-year extension of its partnership with LSU, which now lasts through 2036. Alongside this extension, Nike also launched the Blue Ribbon Elite NIL program, which allows 10 athletes from various sports to benefit from individual NIL deals.

Company Information

Company

Nike

Location

Beaverton, Oregon, United States

About

NIKE, Inc., headquartered in Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories.

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