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Moose Knuckles announces multi-year partnership with NHL

Dec 18, 2024•over 1 year ago

Contract Type

partnership

MontrealE CommerceFashionRetailLifestyle

Description

Canadian luxury outerwear brand, Moose Knuckles, has announced a multi-year partnership with the National Hockey League (NHL). The partnership will include the debut of the Moose Knuckles x NHL Winter Classic collection, celebrating the NHL’s iconic Winter Classic event.

Company Information

Company

Moose Knuckles

Location

Montreal, Quebec, Canada

About

Moose Knuckles is one of the world's leading brands of luxury outerwear, sportswear, and accessories, based in Montreal, Canada. With an emphasis on creating exceptional, handcrafted products, Moose Knuckles continues to push the boundaries of design, craftsmanship and performance, all while paying homage to the majestic animal that inspired it all. Moose Knuckles has offices in Montreal, New York, Milan, and Shanghai, and currently operates 17 brick-and-mortar stores, including three in China.

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Based on industry data
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
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