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Shin Hyun-joon's wife's company, Jace & River, signs a 370 million won contract with the Seoul Metropolitan Government for promotional videos.

Nov 06, 2026

Contract Type

contract

AdvertisingFashion

Description

Actor Shin Hyun-joon faces scrutiny over a contract worth around 370 million won between his wife's company, Jace & River, and the Seoul Metropolitan Government. The contract involves producing promotional videos, including content featuring Shin. Questions have arisen regarding the appropriateness of the contract, given Shin's role as an honorary mayor.

Company Information

Company

Jace & River

About

Jace & River is a company that produces promotional videos and content. Originally established for designing bags and clothing, it pivoted into video production and advertising. Founded in 2022, it has experience working with the Seoul Metropolitan Government. The company is led by a seasoned business professional with over 10 years in the industry.

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