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Informa Partners with Dubai World Trade Centre in a Seven Hundred Million USD Global Exhibitions Deal
Mar 08, 2025•over 1 year ago
Contract Type
partnership
Description
Informa has announced a partnership with Dubai World Trade Centre (DWTC) to drive more than $700 million in revenue, aiming to expand Informa’s footprint across key industries including healthcare, energy, aviation, food, and IT. The partnership underscores the resurgence of in-person business events, fostering global trade and investment opportunities.
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Agreement Insights
Based on industry dataStrategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months