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Hibbett and Nike unveil new philanthropic initiative, First String, with $50,000 donation to Wenonah High School’s basketball programs

Oct 22, 2024over 1 year ago

Contract Type

partnership

BirminghamFashionRetail

Description

Hibbett and Nike have partnered to create First String, a philanthropic initiative focused on empowering student-athletes by providing financial contributions and scholarship funding. The partnership aims to make a lasting impact on the boys and girls basketball teams at Wenonah High School, as well as offering career development opportunities for the students. The inaugural donation of $50,000 was presented at the inaugural Bama in Boutwell basketball game in Birmingham, Alabama.

Company Information

Company

Hibbett Sports

Location

Birmingham, Alabama, United States

About

Hibbett Sports is a premier sports retailer specializing in athletic apparel, footwear, and equipment. With a strong presence in the U.S., it operates over 1,000 stores primarily in underserved markets. The company aims to provide quality products and enhance the customer experience.

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