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BYU partners with Entrata for first-ever football jersey patch sponsorship.

Jul 13, 2026

Contract Type

partnership

LehiSoftwareReal EstateProperty Management

Description

BYU athletics has announced a significant partnership with Entrata, marking the first jersey sponsorship for BYU football. The Entrata logo will appear on all football player game jerseys starting this fall, as the NCAA allows jersey patch sponsorships for added revenue streams.

Company Information

Company

Entrata

Location

Lehi, Utah, United States

About

Entrata is a leading operating system for multifamily communities worldwide. Setting the bar for innovation in property management software since 2003, Entrata offers solutions for every step of the leasing lifecycle and empowers owners, property managers, and renters to create stronger communities. Entrata currently serves over three million residents across more than 26 thousand multifamily communities around the globe.

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Predictive Intelligence
Strategic

ML-powered predictions for Entrata's next move

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Agreement Insights

What this usually means
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies

Entrata signed a new agreement. Fundz surfaces partnerships and contracts as they are announced.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.