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Castrol Named Official Motor Oil Partner of the NBA and WNBA

Oct 01, 2024over 1 year ago

Contract Type

partnership

San FranciscoOil And Gas

Description

Castrol and the NBA have announced a multiyear partnership, making Castrol the Official Motor Oil Partner of both the NBA and WNBA. The partnership includes entitlement of NBA Rising Stars and presenting partnership of NBA Pick'Em: Bracket Challenge for the NBA Playoffs, providing engagement opportunities for audiences both on and off the court.

Company Information

Company

Castrol

Location

San Francisco, California, United States

About

Castrol is the Official Motor Oil Partner of both the NBA and WNBA, delivering dynamic engagement opportunities for audiences on and off the court.

Predictive Intelligence
Strategic

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Agreement Insights

Based on industry data
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
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Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months

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