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Contract Type
partnership
Media And Entertainment
Description
ATTN, a division of Candle Media, and ADWEEK have partnered to launch “Attention Sparks,” a breakthrough trends platform aiming to help brands, creative agencies, and the advertising community move at the speed of culture. This partnership will include a weekly social video series, monthly print reports, the Trends Summit, and the Trending Awards.
Agreement Insights
Based on industry dataStrategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months