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Alta Partners with Rent the Runway to Introduce AI-Driven Styling Features
Jul 31, 2026
Contract Type
partnership
Tel AvivSoftwareArtificial IntelligenceSaaSMachine LearningNatural Language Processing
Description
Alta is partnering with Rent the Runway to roll out new functionality that integrates AI-generated styling on their product pages. This partnership aims to enhance customer experience by providing curated outfit suggestions and styling options for various occasions over the next few weeks.
Company Information
Company
Alta
Location
Tel Aviv, Tel Aviv District, Israel
About
Alta is a Tel Aviv-based startup founded in 2023 that specializes in automating sales tasks using artificial intelligence. Their AI workforce is designed to improve efficiency by automating prospecting, outreach, and meeting scheduling for sales teams. Instead of mimicking human behavior, Alta believes in transparency with users about interacting with AI, which enhances trust and efficiency. The company has quickly gained traction and is already supporting nearly 100 paying customers, including Fortune 500 firms.