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Abercrombie & Fitch Co. Partners with Myntra Jabong to Expand into India
Contract Type
partnership
Description
Abercrombie & Fitch Co. has announced a new multi-year, franchise partnership with Myntra Jabong India Private, Ltd., aimed at expanding the global reach of its brands in India. Over the life of the franchise agreement, Myntra Jabong will build a brick-and-mortar retail store presence in the country, regional e-commerce sites and branded digital storefronts operated by a network of licensed and independent third parties, delivering a seamless shopping experience.