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100 Thieves Attracts 23 New Sponsors and Achieves 75% Renewal Rate in 2024

Dec 18, 2024•over 1 year ago

Contract Type

partnership

Los AngelesOther

Description

100 Thieves, an esports team based in Los Angeles, refocused on brand partnerships in 2024 and successfully brought on 23 new sponsors, including brands such as Crocs, Adidas, and Google Play, with a 75% renewal rate. While the specific dollar value of its sponsorship deals was not disclosed, the renewed focus on sponsorships has rewarded 100 Thieves with a significant rise in sponsor interest.

Company Information

Company

100 Thieves, LLC

Location

5792 W. JEFFERSON BLVD.

Los Angeles, California, United States

About

100 Thieves is an American e-sports, lifestyle and apparel brand.

Predictive Intelligence
Strategic

ML-powered predictions for 100 Thieves, LLC's next move

Learn about Strategic plan

Agreement Insights

Based on industry data
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies
Contract momentum indicator
Companies with recent agreements are 2.3x more likely to make additional purchases within 6 months

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals — including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications — based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 200,000+ companies. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.