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Supreme Optimization Acquires Clarity Quest Marketing

Jun 21, 2023•over 2 years ago

Acquiring Company

Supreme Optimization

Acquired Company

Clarity Quest Marketing

AdvertisingBiotechnologyLife ScienceDigital MarketingMarketingAdvertisingConsultingHealth Care

Description

Supreme Optimization, backed by growth-oriented private equity firm Trinity Hunt Partners, is pleased to announce its acquisition of Connecticut-based marketing agency Clarity Quest Marketing.

Company Information

Company

Supreme Optimization

About

Supreme Optimization is a digital marketing agency exclusively focused on the life sciences industry. Founded in 2015, the company serves the rapidly transforming life sciences sector by providing industry-specific digital marketing services, including web development and design, digital strategy, paid advertising, and social media. Supreme’s Ph.D.-level scientific strategists and professionally trained marketers help life sciences companies accelerate growth through digital transformation. For more information, visit www.supremeopti.com.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed