Acquiring Company
Priority
Acquired Company
Fireberry
IsraelSoftwareSoftwareArtificial IntelligenceEnterprise SoftwareAnalyticsSaaSCRMDescription
Priority has acquired Fireberry in a deal valued at over $30 million. This marks Priority's fifth acquisition, aimed at expanding its technological capabilities. The deal involves acquiring more than 50% of Fireberry's shares with an option for further stake.
Who to call at Priority, and when
When Priority changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Priority raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Priority, from your own LinkedIn network
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Fundz sees it the moment Priority makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Frequently asked
Who acquired Fireberry?
Fireberry was acquired by Priority, based in Israel. The deal was reported on November 5, 2026. Priority is a software company specializing in various technological solutions. It has been actively acquiring companies to enhance its service offerings and portfolio. Priority is privately held and operates in Software.
When did Priority acquire Fireberry?
Priority's acquisition of Fireberry was reported on November 5, 2026. Priority has acquired Fireberry in a deal valued at over $30 million. This marks Priority's fifth acquisition, aimed at expanding its technological capabilities. The deal involves acquiring more than 50% of Fireberry's shares with an option for further stake. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Fireberry do?
Fireberry is an all-in-one CRM platform designed to enhance business operations from the first interaction to long-term customer loyalty. It is privately held, operating in Software.
This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.
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