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Playtika Holding Corp. Completes Strategic Acquisition Of Innplay Labs, Further Strengthening Its Mobile Gaming Portfolio With Popular “Animals & Coins”

PUBLIC · PLTKSep 28, 2023

Acquiring Company

Playtika

Acquired Company

Innplay Labs

HerzliyaMobileGamingVideo GamesComputer Games

Description

Playtika Holding Corp. (NASDAQ: PLTK), a mobile games pioneer and interactive entertainment leader, has completed the acquisition of Innplay Labs, a mobile gaming studio in Israel and home to the highly rated “Animals & Coins.” This milestone marks Playtika’s second strategic acquisition this quarter, with the previous acquisition of Youda Games’ card game portfolio from Azerion closing in late August.

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Company Information

Company

Playtika

Location

8 Hahoshlim Street

Herzliya, Tel Aviv, Israel

About

Playtika Holding Corp. is a mobile games pioneer and interactive entertainment leader with a portfolio of multiple game titles. Founded in 2010, Playtika was among the first to offer free-to-play social games on social networks and, shortly after, on mobile platforms. The company is headquartered in Herzliya, Israel, and has employees across offices worldwide.

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Frequently asked

Who acquired Innplay Labs?

Innplay Labs was acquired by Playtika, based in Herzliya. The deal was reported on September 28, 2023. Playtika Holding Corp. is a mobile games pioneer and interactive entertainment leader with a portfolio of multiple game titles. Playtika is publicly traded (PLTK) and operates in Mobile.

When did Playtika acquire Innplay Labs?

Playtika's acquisition of Innplay Labs was reported on September 28, 2023. Playtika Holding Corp. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Innplay Labs do?

Our mission? to shape the next generation of mobile gaming. A group of talented developers, designers, & animators who love mobile gaming. It is privately held.

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