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Medallia To Acquire Thunderhead, Leader In Every-Channel Journey Orchestration

Jan 20, 2022over 3 years ago

Acquiring Company

Medallia

Acquired Company

Thunderhead

PleasantonData And AnalyticsSoftwareSoftwareCommerce And Shopping

Description

Medallia, Inc., the global leader in customer and employee experience, today announced the signing of a definitive agreement to acquire Thunderhead, the leader in enterprise technology for real-time interaction management and journey orchestration.

Company Information

Company

Medallia

Location

Pleasanton, California, United States

About

Medallia is the pioneer and market leader in customer, employee, citizen, and patient experience. As the leading enterprise experience platform, Medallia Experience Cloud is the mission-critical system of record that makes all other applications customer and employee aware. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media, and corporate-messaging tools. Medallia uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes. Medallia customers reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities, and drive revenue-impacting business decisions, providing clear and potent returns on investment.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed