Gemini Acquires Bitria, Unlocking The Digital Asset Ecosystem For Wealth And Asset Managers
Jan 13, 2022•over 3 years ago
Acquiring Company
Gemini
Acquired Company
BITRIA
Description
Gemini announced today the acquisition of BITRIA, formerly Blockchange Inc., a digital asset portfolio management platform with a rich feature set designed for wealth and asset managers. The integration of BITRIA's technology with Gemini's custody and exchange capabilities provides advisors with access to the entire crypto ecosystem and the ability to manage their clients' portfolios from one interface.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed