Acquired Company
Be-Fit
PortugalHealth CareSportsFitnessDescription
Planet Fitness, Inc. announced its acquisition of Be-Fit, a profitable chain of 25 fitness clubs in Portugal, as part of its third quarter 2026 results. The deal marks Planet Fitness's entry into a sixth international market and its second country in Europe. The acquisition is expected to close in Q4 2026, and Planet Fitness plans to convert the clubs to its brand.
Who to call at Be-Fit, and when
When Be-Fit changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Be-Fit raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Be-Fit, from your own LinkedIn network
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