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Apple Acquires Classical Music Streaming Service Primephonic

Aug 30, 2021almost 4 years ago

Acquiring Company

Apple

Acquired Company

Primephonic

Cupertino

Description

Apple® today announced it has acquired Primephonic, the renowned classical music streaming service that offers an outstanding listening experience with search and browse functionality optimized for classical, premium-quality audio, handpicked expert recommendations, and extensive contextual details on repertoire and recordings.

Company Information

Company

Apple

Location

Cupertino, California, United States

About

Apple Inc. is an American multinational technology company that designs, develops, and sells consumer electronics, computer software, and online services. The company is best known for its hardware products such as the iPhone, iPad, Mac, and Apple Watch, and its software platforms like iOS and macOS.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed