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Next Century Spirits acquires Grain & Barrel portfolio

PRIVATEAug 04, 20265 days ago

Acquiring Company

Next Century Spirits

Acquired Company

Grain & Barrel Spirits

RaleighNorth BrabantFood and BeverageRetailFood and BeverageFashionRetail

Description

Next Century Spirits has acquired certain brand assets from Grain & Barrel Spirits, including the renowned Chicken Cock Whiskey. This acquisition marks NCS's entry into Kentucky, enhancing its position in the American whiskey market. Along with Chicken Cock, NCS also gains access to other brands like Dixie Southern Vodka and Elvis Whiskey, strengthening its portfolio. The deal allows Grain & Barrel's leadership to continue guiding the growth of the Chicken Cock brand within NCS.

Company Information

Company

Next Century Spirits

Location

Raleigh, North Carolina, United States

About

Next Century Spirits (NCS) is a leading beverage alcohol supplier behind some of the country's most coveted beverage brands. Using their proprietary finishing & blending technology, NCS produces differentiated spirits brands including owned brands/celebrity partnerships, B2B sales, and white label spirits production. Next Century Spirits own brands have also quickly become some of the most exciting new beverage alcohol brands on the market, including Bear Fight American Single Malt Whiskey, Creek Water American Whiskey, and Caddy Cocktails, with 105+ awards secured to-date across the company's portfolio of products. Whether it is through their own brands or through collaborations with notable partners, Next Century Spirits is a leader in spirits innovation. To learn more about our services in addition to our own award-winning portfolio of products, visit https://nextcenturyspirits.com/ and or check us out on Instagram or Facebook.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals — including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications — based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 200,000+ companies. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.