BYJU’s acquires WhiteHat Jr to expand into international markets with a focus on children’s coding education
Acquiring Company
Think and Learn Pvt Ltd
Acquired Company
WhiteHat Jr
Description
In 2020, BYJU’s acquired WhiteHat Jr for $300 million with the aim of leveraging the rising interest in children’s coding education to expand into international markets, primarily the U.S. However, the acquisition faced challenges related to marketing tactics, customer acquisition costs, and operational scalability, ultimately impacting BYJU’s brand reputation and financials.
Quick answer
Think and Learn Pvt Ltd is acquiring WhiteHat Jr, announced November 4, 2024.
- How much did Think and Learn Pvt Ltd pay for WhiteHat Jr?
- The deal value was not disclosed.
- What does Think and Learn Pvt Ltd do?
- Think and Learn Pvt Ltd operates BYJU’S, one of the largest ed-tech companies in India.
- Where are Think and Learn Pvt Ltd and WhiteHat Jr based?
- WhiteHat Jr is based in India.
- Who are the decision-makers at Think and Learn Pvt Ltd?
- Fundz holds 1 contact at Think and Learn Pvt Ltd. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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Who to call at Think and Learn Pvt Ltd, and when
When Think and Learn Pvt Ltd changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
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- The decision-makers there, with verified emails
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Frequently asked
Who acquired WhiteHat Jr?
WhiteHat Jr was acquired by Think and Learn Pvt Ltd. The deal was reported on November 4, 2024. Think and Learn Pvt Ltd operates BYJU’S, one of the largest ed-tech companies in India. It offers educational content and technology to students through an innovative platform. Think and Learn Pvt Ltd is privately held.
When did Think and Learn Pvt Ltd acquire WhiteHat Jr?
Think and Learn Pvt Ltd's acquisition of WhiteHat Jr was reported on November 4, 2024. In 2020, BYJU’s acquired WhiteHat Jr for $300 million with the aim of leveraging the rising interest in children’s coding education to expand into international markets, primarily the U.S. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does WhiteHat Jr do?
WhiteHat Jr is an Indian ed-tech company specializing in teaching coding to children through personalized, one-on-one online classes. It gained significant popularity among Indian parents but faced challenges related to marketing and operational scalability. It is privately held, operating in Education, and is based in India.
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