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Barilla to acquire Goodles in strategic deal

PRIVATESep 03, 2026about 6 hours ago

Acquiring Company

Barilla Group

Acquired Company

GOODLES®

ParmaSanta CruzManufacturingFood and BeverageFarmingFood ProcessingFood and BeverageFood And BeverageNutrition

Description

Barilla, the Italian pasta giant, has agreed to acquire the mac-and-cheese brand Goodles, co-founded by Gal Gadot. The acquisition aims to bring Goodles under Barilla’s umbrella while allowing it to operate as a standalone brand. Financial terms of the deal remain undisclosed and are subject to regulatory approval. Goodles plans to continue its growth in the US market and potentially expand internationally.

Company Information

Company

Barilla Group

Location

Parma, Emilia-Romagna, Italy

About

Barilla is a family-owned business, not listed on any Stock Exchange. Founded in 1877, it is renowned in Italy and around the world for the quality of its food products. The company remains committed to offering people the joy that good, well-made food can bring them, using high-quality ingredients from sustainable supply chains.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed

Frequently asked

Who acquired GOODLES®?

GOODLES® was acquired by Barilla Group, based in Parma. The deal was reported on September 3, 2026. Barilla is a family-owned business, not listed on any Stock Exchange. Founded in 1877, it is renowned in Italy and around the world for the quality of its food products. Barilla Group is privately held and operates in Manufacturing.

When did Barilla Group acquire GOODLES®?

Barilla Group's acquisition of GOODLES® was reported on September 3, 2026. Barilla, the Italian pasta giant, has agreed to acquire the mac-and-cheese brand Goodles, co-founded by Gal Gadot. The acquisition aims to bring Goodles under Barilla’s umbrella while allowing it to operate as a standalone brand. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does GOODLES® do?

GOODLES makes noodles, gooder. The brand launched in November 2021, born out of the idea that mac and cheese is a cornerstone of pleasurable eating and loved by all ages, yet nutrition and deliciousness are too often at odds. It is privately held, operating in Food and Beverage, and is based in Santa Cruz.

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