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Booking Holdings blocked from acquiring eTraveli

PUBLIC · BKNGSep 18, 2026about 2 hours ago

Acquiring Company

Booking Holdings

Acquired Company

Etraveli Group

NorwalkSwedenInformation TechnologyEducationLeisureTravelNon ProfitTourismTravel

Description

The EU General Court confirmed the European Commission's decision to prohibit Booking Holdings' acquisition of eTraveli. This marks the first merger blocked due to ecosystem-related harm theories. The case reflects the Commission's scrutiny over dominant players in merging markets as the digital ecosystem evolves.

Company Information

Company

Booking Holdings

Location

Norwalk, Connecticut, United States

About

Booking Holdings (NASDAQ: BKNG) is the world's leading provider of online travel and related services, provided to consumers and local partners in more than 220 countries and territories through six primary consumer-facing brands: Booking.com, Priceline, Agoda, Rentalcars.com, KAYAK and OpenTable. The mission of Booking Holdings is to make it easier for everyone to experience the world. For more information, visit BookingHoldings.com and follow us on Twitter @BookingHoldings.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed

Frequently asked

Who acquired Etraveli Group?

Etraveli Group was acquired by Booking Holdings, based in Norwalk. The deal was reported on September 18, 2026. Booking Holdings is publicly traded (BKNG) and operates in Information Technology.

When did Booking Holdings acquire Etraveli Group?

Booking Holdings's acquisition of Etraveli Group was reported on September 18, 2026. The EU General Court confirmed the European Commission's decision to prohibit Booking Holdings' acquisition of eTraveli. This marks the first merger blocked due to ecosystem-related harm theories. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Etraveli Group do?

Etraveli Group is a global travel technology company headquartered in Stockholm, Sweden. It operates a sophisticated Flight Tech Platform delivering airline tickets to nearly 50 million travellers annually across 75 markets. It is privately held, operating in Travel, and is based in Sweden.

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