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Fly Fairly acquires LFG travel platform

PRIVATEMay 21, 2025

Acquiring Company

Fly Fairly

Acquired Company

LFG

SingaporeKuala LumpurLeisureTravelInformation Technology

Description

Fly Fairly has acquired LFG, enhancing its travel offerings with a mobile-first discovery platform. Financial terms of the acquisition were not disclosed. Key LFG leaders will join Fly Fairly's team post-acquisition. This move aims to redefine travel for younger generations with innovative solutions.

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Company Information

Company

Fly Fairly

Location

Singapore, Southeast Asia, Singapore

About

Fly Fairly is a travel company that operates in over ten global markets. Launched in 2024 by Alex Yardley, it offers flights from over 650 airlines. The company supports a variety of payment options. It aims to serve younger travelers by combining social-led discovery with flexible travel booking.

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Frequently asked

Who acquired LFG?

LFG was acquired by Fly Fairly, based in Singapore. The deal was reported on May 21, 2025. Fly Fairly is a travel company that operates in over ten global markets. Launched in 2024 by Alex Yardley, it offers flights from over 650 airlines. The company supports a variety of payment options. Fly Fairly is privately held and operates in Leisure.

When did Fly Fairly acquire LFG?

Fly Fairly's acquisition of LFG was reported on May 21, 2025. Fly Fairly has acquired LFG, enhancing its travel offerings with a mobile-first discovery platform. Financial terms of the acquisition were not disclosed. Key LFG leaders will join Fly Fairly's team post-acquisition. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does LFG do?

LFG is an AI-driven travel discovery platform. We blend Spotify's curation with Pinterest's inspiration to deliver personalized recommendations and 'Placelists'—think playlists for favorite spots. It is privately held, operating in Information Technology, and is based in Kuala Lumpur.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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