Acquiring Company
Zinzino
Acquired Company
Truvy
Västra Frölunda
DraperBiotechnologyHealth CareDietary SupplementsNutritionHealth CareDescription
Zinzino has completed its acquisition of Truvy, a North American direct sales company. This strategic move will enhance Zinzino’s distribution capacity in North America, Latin America, and South Korea. Zinzino is expected to pay USD 4 million, with additional payments potentially reaching USD 16 million based on future sales. The acquisition aligns with Zinzino's growth plans in innovative health technology.
Quick answer
Zinzino is acquiring Truvy, announced September 25, 2025. Zinzino is based in Västra Frölunda, Västra Götaland County, Sweden.
- How much did Zinzino pay for Truvy?
- The deal value was not disclosed.
- What does Zinzino do?
- Zinzino is a Scandinavian pioneer in test-based, personalized nutrition, dedicated to restoring balance to the world — one person at a time.
- Where are Zinzino and Truvy based?
- Zinzino is based in Västra Frölunda, Västra Götaland County, Sweden. Truvy is based in Draper, Utah, United States.
- Who are the decision-makers at Zinzino?
- Fundz holds 2 contacts at Zinzino. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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Who to call at Zinzino, and when
When Zinzino changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Zinzino raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Zinzino, from your own LinkedIn network
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Related People
Frequently asked
Who acquired Truvy?
Truvy was acquired by Zinzino, based in Västra Frölunda. The deal was reported on September 25, 2025. Zinzino is a Scandinavian pioneer in test-based, personalized nutrition, dedicated to restoring balance to the world — one person at a time. Zinzino is privately held and operates in Biotechnology.
When did Zinzino acquire Truvy?
Zinzino's acquisition of Truvy was reported on September 25, 2025. Zinzino has completed its acquisition of Truvy, a North American direct sales company. This strategic move will enhance Zinzino’s distribution capacity in North America, Latin America, and South Korea. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Truvy do?
Truvy® is all about real people and real results. Our mission is to empower you to embrace total well-being with consciously designed, science-backed, and gimmick-free products. It is privately held, operating in Health Care, and is based in Draper.
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