Acquiring Company
Brave Bison
Acquired Company
System1
Londonmarketing & advertisingCommerce and ShoppingProfessional ServicesSoftwareMobileSales And MarketingDescription
Brave Bison has raised its takeover offer for System1 Group plc to £47.5 million amid opposition from its biggest shareholder. This follows a previous rejection of an offer of £43.1 million from System1. Brave Bison currently owns 28% of System1 and seeks to acquire the remaining shares with an enhanced offer.
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Based on deal dataFrequently asked
Who acquired System1?
System1 was acquired by Brave Bison, based in London. The deal was reported on September 14, 2026. Brave Bison Group is a digital media and marketing company listed on the AIM. The company focuses on providing digital marketing solutions and services. Brave Bison is privately held and operates in marketing & advertising.
When did Brave Bison acquire System1?
Brave Bison's acquisition of System1 was reported on September 14, 2026. Brave Bison has raised its takeover offer for System1 Group plc to £47.5 million amid opposition from its biggest shareholder. This follows a previous rejection of an offer of £43.1 million from System1. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does System1 do?
System1 combines best-in-class technology & data science to operate its advanced Responsive Acquisition Marketing Platform (RAMP). System1’s RAMP is omnichannel and omnivertical, and built for a privacy-centric world. It is publicly traded (SST), operating in Commerce and Shopping.
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