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UST strengthens presence in Australian market with acquisition of Strativity Group

Apr 24, 2024•over 1 year ago

Acquiring Company

UST

Acquired Company

Material

Los AngelesUx DesignBrand MarketingMarketingConsulting

Description

UST, a leading digital transformation solutions company, has strategically acquired Strativity Group, a boutique strategy consultancy specializing in customer-centric transformations. This acquisition enables UST to combine customer strategy, experience design, and organizational change with its traditional strengths, thereby offering end-to-end customer-centric digital transformation solutions in the Australia and New Zealand region.

Company Information

Company

UST

About

For more than 22 years, UST has worked side by side with the world's best companies to make a real impact through transformation. Powered by technology, inspired by people, and led by our purpose, we partner with our clients from design to operation. Through our nimble approach, we identify their core challenges and craft disruptive solutions that bring their vision to life. With deep domain expertise and a future-proof philosophy, we embed innovation and agility into our clients' organizations—delivering measurable value and lasting change across industries and around the world. Together, with over 28,000 employees in 25 countries, we build for boundless impact—touching billions of lives in the process. Visit us at ust.com.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed