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Sunlighten acquires Ice Barrel's key assets

May 20, 2025•7 months ago

Acquiring Company

Sunlighten

Acquired Company

Ice Barrel

LeawoodMillersburgFitnessWellnessHealth Care

Description

Sunlighten has announced the acquisition of key assets from Ice Barrel Inc., marking a significant step in the wellness sector. The newly formed Ice Barrel, LLC will operate as a subsidiary of Sunlighten. This acquisition allows Sunlighten to expand its product offerings and enhance market capabilities in cold therapy. It emphasizes the synergy between the two brands and highlights a commitment to innovative wellness solutions.

Company Information

Company

Sunlighten

Location

Leawood, Kansas, United States

About

Sunlighten is a leader in infrared light and heat wellness products, known for its science-backed innovations. Celebrating 25 years of excellence, the company pioneered the infrared sauna industry and is committed to the highest standards of red and infrared technology. Sunlighten offers products designed to enhance wellness and improve health outcomes through advanced light therapy solutions. The company holds 23 patents, showcasing its dedication to quality and effectiveness in health technology.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed