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Trusted by
Acquiring Company
BeautyPro
Acquired Company
Supercover
Description
BeautyPro has acquired Supercover to enhance its colour cosmetics lineup. This acquisition marks the third in less than two years for BeautyPro. Supercover plans to relaunch with a revamped website to engage a new generation. The brand boasts a strong following among make-up artists and was founded in 1997.
Fundz sees it the moment BeautyPro makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Frequently asked
Who acquired Supercover?
Supercover was acquired by BeautyPro, based in British Columbia. The deal was reported on October 13, 2026. BeautyPro is a British beauty company specializing in innovative cosmetic products. The brand focuses on enhancing the customer experience through quality offerings. BeautyPro is privately held and operates in E Commerce.
When did BeautyPro acquire Supercover?
BeautyPro's acquisition of Supercover was reported on October 13, 2026. BeautyPro has acquired Supercover to enhance its colour cosmetics lineup. This acquisition marks the third in less than two years for BeautyPro. Supercover plans to relaunch with a revamped website to engage a new generation. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Supercover do?
Supercover is a well-known make-up foundation brand founded in 1997. It offers a diverse range of shades catering to various skin tones. The brand has a loyal customer base, particularly among make-up artists and South Asian consumers. It is privately held, operating in E Commerce, and is based in United Kingdom.
This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.
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