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Premier Group acquires RFG Holdings for R6 billion

PRIVATEApr 23, 2026

Acquiring Company

Premier Group

Acquired Company

RFG Holdings

South AfricaSouth AfricaFood and BeverageGroceryRetailFood and Beverage

Description

Premier Group has completed the acquisition of RFG Holdings for nearly R6 billion. This deal enhances Premier's portfolio of packaged food brands and strengthens its market position. The acquisition is part of Premier's strategy to expand through acquisitions and achieve greater scale in the competitive food sector. Investors are optimistic about potential earnings growth and increased market share resulting from this acquisition.

Quick answer

Premier Group is acquiring RFG Holdings, announced April 23, 2026. Premier Group is based in South Africa.

How much did Premier Group pay for RFG Holdings?
The deal value was not disclosed.
What does Premier Group do?
Premier Group is a South African consumer foods and packaged goods company.
Where are Premier Group and RFG Holdings based?
Premier Group is based in South Africa. RFG Holdings is based in South Africa.
Who are the decision-makers at Premier Group?
Fundz holds 2 contacts at Premier Group. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Premier Group

Location

South Africa

About

Premier Group is a South African consumer foods and packaged goods company. It operates a wide range of food brands including Blue Ribbon and Snowflake. The company manages 28 distribution centres and exports products to 41 countries. Premier aims to enhance its market presence through strategic acquisitions.

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Frequently asked

Who acquired RFG Holdings?

RFG Holdings was acquired by Premier Group, based in South Africa. The deal was reported on April 23, 2026. Premier Group is a South African consumer foods and packaged goods company. It operates a wide range of food brands including Blue Ribbon and Snowflake. Premier Group is privately held and operates in Food and Beverage.

When did Premier Group acquire RFG Holdings?

Premier Group's acquisition of RFG Holdings was reported on April 23, 2026. Premier Group has completed the acquisition of RFG Holdings for nearly R6 billion. This deal enhances Premier's portfolio of packaged food brands and strengthens its market position. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does RFG Holdings do?

RFG Holdings is a leading producer of convenience meal solutions in South Africa. It markets several well-known brands, including Rhodes Quality and Bull Brand. RFG has a strong market presence in both fresh and long-life product categories. It is privately held, operating in Food and Beverage, and is based in South Africa.

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