Acquiring Company
A2Z/Cust2mate
Acquired Company
Hedia
Tel AvivIsraelE CommerceFashionRetailAdvertisingFashionRetailMarketingDescription
A2Z Cust2Mate Solutions Corp. has successfully acquired Hedia, a prominent retail media company in Israel. This acquisition will enhance A2Z's retail media business, combining its smart cart technology with Hedia's advertiser relationships and sales capabilities. A2Z paid approximately $8.4 million in cash and issued shares to finalize the deal, which aims to expand Hedia's operational capacity in the evolving retail landscape.
Fundz sees it the moment A2Z/Cust2mate makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Frequently asked
Who acquired Hedia?
Hedia was acquired by A2Z/Cust2mate, based in Tel Aviv. The deal was reported on October 6, 2026. A2Z Smart Technologies Corp. creates innovative solutions for complex challenges. A2Z's flagship product is an advanced proven-in-use mobile self-checkout shopping chart. A2Z/Cust2mate is publicly traded (AZ) and operates in E Commerce.
When did A2Z/Cust2mate acquire Hedia?
A2Z/Cust2mate's acquisition of Hedia was reported on October 6, 2026. A2Z Cust2Mate Solutions Corp. has successfully acquired Hedia, a prominent retail media company in Israel. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Hedia do?
Hedia is a leading Israeli retail media business founded in 1988. They offer end-to-end retail media capabilities, including digital in-store media and shopper marketing. It is privately held, operating in Advertising, and is based in Israel.
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