Acquiring Company
Nazara Technologies
Acquired Company
Smaaash
IndiaMumbaiGamingSportsVideo GamesDescription
Nazara Technologies has successfully completed the acquisition of Smaaash Entertainment for INR 126 Cr, aiming to enhance its portfolio in physical gaming venues. This strategic move comes after Smaaash faced insolvency proceedings and had a significant amount of dues. With this acquisition, Smaaash becomes Nazara's wholly owned subsidiary, providing a counterweight to its online operations.
Quick answer
Nazara Technologies is acquiring Smaaash, announced June 6, 2025. Nazara Technologies is based in India.
- How much did Nazara Technologies pay for Smaaash?
- The deal value was not disclosed.
- Where are Nazara Technologies and Smaaash based?
- Nazara Technologies is based in India. Smaaash is based in Mumbai, Maharashtra, India.
Source: Fundz verified event record.
Other recent acquisitions in Gaming and Sports
Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.
- Nazara acquires Smaaash for ₹126 crore (June 7, 2025)
- PlayVS acquires Generation Esports and Playfly (April 22, 2025)
- BRAVO READY acquires Honeyland for gaming expansion (July 10, 2025)
- Nazara Technologies to acquire Smaaash Entertainment (May 7, 2025)
- Liberty Media acquires MotoGP for €4.3 billion, $4.6B (July 4, 2025)
- Keleops acquires Kotaku to enhance U.S. presence (July 2, 2025)
Who to call at Nazara Technologies, and when
When Nazara Technologies changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Nazara Technologies raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Nazara Technologies, from your own LinkedIn network
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Frequently asked
Who acquired Smaaash?
Smaaash was acquired by Nazara Technologies, based in India. The deal was reported on June 6, 2025. Nazara Technologies is privately held.
When did Nazara Technologies acquire Smaaash?
Nazara Technologies's acquisition of Smaaash was reported on June 6, 2025. Nazara Technologies has successfully completed the acquisition of Smaaash Entertainment for INR 126 Cr, aiming to enhance its portfolio in physical gaming venues. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Smaaash do?
Smaaash is the India's most acclaimed gaming and entertainment center, where the realms of sports, virtual reality, music, and dining converge to create an immersive, interactive, and innovative social experience for families, friends, and children alike. It is privately held, operating in Gaming, and is based in Mumbai.
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