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World Racing Group acquires SLS Promotions

PRIVATEOct 23, 2026

Acquiring Company

World Racing Group

Acquired Company

SLS Promotions

EventsSportsEventsEvent Management

Description

World Racing Group has acquired SLS Promotions to enhance event promotion in dirt track racing. The acquisition merges WRG's sanctioning power with SLS's expertise in event management. This move secures the future of crucial racing dates and optimizes event operations for fans and participants.

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Company Information

Company

World Racing Group

About

World Racing Group is the premier sanctioning body and advancement engine for dirt track racing, overseeing major racing events and promoting the sport across various platforms.

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Frequently asked

Who acquired SLS Promotions?

SLS Promotions was acquired by World Racing Group. The deal was reported on October 23, 2026. World Racing Group is the premier sanctioning body and advancement engine for dirt track racing, overseeing major racing events and promoting the sport across various platforms. World Racing Group is privately held and operates in Events.

When did World Racing Group acquire SLS Promotions?

World Racing Group's acquisition of SLS Promotions was reported on October 23, 2026. World Racing Group has acquired SLS Promotions to enhance event promotion in dirt track racing. The acquisition merges WRG's sanctioning power with SLS's expertise in event management. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does SLS Promotions do?

SLS Promotions is an independent race promotion company with over 30 years of experience, known for promoting high-profile events in dirt racing. It is privately held, operating in Events.

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