Acquiring Company
Plug Media
Acquired Company
World of Business
United Arab EmiratesUnited Arab EmiratesAdvertisingMarketingSocial MediaBrand MarketingContent MarketingSocial Media MarketingSocial Media ManagementSocial Media AdvertisingEventsEvent ManagementDescription
Plug Media and World of Business announced plans to merge, creating a regional powerhouse in influencer marketing and content production. The merger aims to combine their strengths and capabilities to better serve the MENA region. This strategic move would result in a single agency relationship for brands, covering various markets. The two companies remain operational under their existing brands while finalizing the transaction.
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M&A Insights
Based on deal dataFrequently asked
Who acquired World of Business?
World of Business was acquired by Plug Media, based in United Arab Emirates. The deal was reported on September 2, 2026. Plug Media specializes in influencer campaigns designed to integrate brands into social and creator content. The company offers services in influencer marketing, talent management, user-generated content, and more. Plug Media is privately held and operates in Advertising.
When did Plug Media acquire World of Business?
Plug Media's acquisition of World of Business was reported on September 2, 2026. Plug Media and World of Business announced plans to merge, creating a regional powerhouse in influencer marketing and content production. The merger aims to combine their strengths and capabilities to better serve the MENA region. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does World of Business do?
World of Business operates an influencer-management business along with production and event operations. Founded in 2020, it focuses on managing mega influencers and working across various sectors, including photography, videography, and large-scale events. It is privately held, operating in Events, and is based in United Arab Emirates.
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