Acquiring Company
Holley
Acquired Company
HRX
Description
Holley Performance Brands acquired HRX in March 2026 to expand its racewear capabilities. This strategic acquisition aims to strengthen Holley's position in European and international motorsports markets. The recent victory of HRX driver Felix Rosenqvist at the Indianapolis 500 highlights the value of this acquisition.
Quick answer
Holley is acquiring HRX, announced May 26, 2026. Holley is based in Nashville, Tennessee, United States.
- How much did Holley pay for HRX?
- The deal value was not disclosed.
- What does Holley do?
- Holley Inc. is a leading designer, marketer, and manufacturer of high-performance products for car and truck enthusiasts.
- Where are Holley and HRX based?
- Holley is based in Nashville, Tennessee, United States. HRX is based in Rome, Lazio, Italy.
- Who are the decision-makers at Holley?
- Fundz holds 2 contacts at Holley. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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- Michelin acquires Tex Tech Industries to boost growth (July 1, 2026)
- ACS Acquires Ohio Paint Supply for Growth (July 1, 2026)
- Head Group to acquire Le Col amid financial woes (July 1, 2026)
Who to call at Holley, and when
When Holley changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Holley raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Holley, from your own LinkedIn network
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Related People
Frequently asked
Who acquired HRX?
HRX was acquired by Holley, based in Nashville. The deal was reported on May 26, 2026. Holley Inc. is a leading designer, marketer, and manufacturer of high-performance products for car and truck enthusiasts. Holley is publicly traded (HLLY) and operates in Manufacturing.
When did Holley acquire HRX?
Holley's acquisition of HRX was reported on May 26, 2026. Holley Performance Brands acquired HRX in March 2026 to expand its racewear capabilities. This strategic acquisition aims to strengthen Holley's position in European and international motorsports markets. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does HRX do?
HRX delivers premium racing apparel and safety gear designed for drivers who expect performance, protection, and modern style. The brand supports racers with gear made for confidence in and around the cockpit. It is privately held, operating in Manufacturing, and is based in Rome.
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