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Simply Good Foods acquires OWYN for $280 million

PUBLIC · SMPLJun 13, 2024

Acquiring Company

The Simply Good Foods Company

Acquired Company

Only What You Need

DenverFood and BeverageHealth CareHospitalityFood ProcessingDietary SupplementsNutrition

Description

On June 13, 2024, Simply Good Foods Company completed the acquisition of Only What You Need (OWYN) for $280 million. This acquisition aims to expand Simply Good's product portfolio in the health and wellness market. Following this event, Simply Good faced financial challenges related to the new brand, causing stock price fluctuations.

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Company Information

Company

The Simply Good Foods Company

Location

Denver, Colorado, United States

About

The Simply Good Foods Company, listed on Nasdaq as SMPL, is a developer, marketer, and seller of branded nutritional foods and snacking products. The company announced the acquisition of Only What You Need (OWYN), a leading plant-based ready-to-drink protein shake brand, as part of its strategy to expand its portfolio and strengthen its presence in the fast-growing RTD shake segment.

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Frequently asked

Who acquired Only What You Need?

Only What You Need was acquired by The Simply Good Foods Company, based in Denver. The deal was reported on June 13, 2024. The Simply Good Foods Company, listed on Nasdaq as SMPL, is a developer, marketer, and seller of branded nutritional foods and snacking products. The Simply Good Foods Company is publicly traded (SMPL) and operates in Food and Beverage.

When did The Simply Good Foods Company acquire Only What You Need?

The Simply Good Foods Company's acquisition of Only What You Need was reported on June 13, 2024. On June 13, 2024, Simply Good Foods Company completed the acquisition of Only What You Need (OWYN) for $280 million. This acquisition aims to expand Simply Good's product portfolio in the health and wellness market. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Only What You Need do?

Only What You Need is the company acquired in this transaction. It is privately held.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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