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Reverse Focus acquires Apiro Marketing for growth

PRIVATEApr 06, 2026

Acquiring Company

Reverse Focus

Acquired Company

Apiro Marketing

San DiegoAustraliaFinancial ServicesMarketingAdvertisingMarketingDigital Marketing

Description

Reverse Focus has acquired Apiro Marketing to enhance its digital marketing and software offerings. Andrew Montesi, founder of Apiro, will lead strategy and growth initiatives at Reverse Focus. The merger aims to provide integrated solutions for mortgage industry professionals. This partnership is set to expand the reach and capabilities of both companies.

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Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.

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Company Information

Company

Reverse Focus

Location

San Diego, California, United States

About

Reverse Focus is a software and marketing solutions provider specializing in reverse mortgage products. They integrate technology and marketing strategies to serve professionals in the mortgage industry. The company aims to expand its services and enhance offerings through strategic partnerships. Their platform also includes media outlets catering to mortgage professionals.

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Frequently asked

Who acquired Apiro Marketing?

Apiro Marketing was acquired by Reverse Focus, based in San Diego. The deal was reported on April 6, 2026. Reverse Focus is a software and marketing solutions provider specializing in reverse mortgage products. They integrate technology and marketing strategies to serve professionals in the mortgage industry. Reverse Focus is privately held and operates in Financial Services.

When did Reverse Focus acquire Apiro Marketing?

Reverse Focus's acquisition of Apiro Marketing was reported on April 6, 2026. Reverse Focus has acquired Apiro Marketing to enhance its digital marketing and software offerings. Andrew Montesi, founder of Apiro, will lead strategy and growth initiatives at Reverse Focus. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Apiro Marketing do?

Apiro Marketing offers brand and digital marketing services tailored for professional service firms. Established by Andrew Montesi, it focuses on growth strategies for niches like mortgage and real estate industries. It is privately held, operating in Advertising, and is based in Australia.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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