Funding, M&A and exec moves matched to your market, from $49/mo billed annually, or $79/mo quarterly.See plans and pricing.See plans →
Nielsen acquires DoubleVerify for $2.15 billion
PRIVATEAug 20, 2026•about 5 hours ago
Acquiring Company
Nielsen
Acquired Company
DoubleVerify
New YorkNew YorkAnalyticsSocial MediaSoftwareAdvertisingAnalyticsDigital Marketing
Description
Nielsen has recently completed the acquisition of DoubleVerify for $2.15 billion. This merger aims to create a leading, independent media intelligence platform combining Nielsen’s audience insights with DoubleVerify’s verification standards. The combined capabilities promise enhanced measurement and value for digital advertising. Both companies' leadership has expressed a commitment to exploiting the growth potential of this new entity.
Company Information
Company
Nielsen
Location
New York, United States
About
Nielsen shapes the world's media and content as a global leader in audience measurement, data, and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen operates around the world in more than 55 countries. Learn more at www.nielsen.com and connect with us on social media (Twitter, LinkedIn, Facebook, and Instagram).
SOURCE Nielsen
Don't miss Nielsen's next move
Get an email the moment Nielsen makes an acquisition, hires an exec, or expands, usually minutes after it happens.
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed
Frequently asked
Who acquired DoubleVerify?
DoubleVerify was acquired by Nielsen, based in New York. The deal was reported on August 20, 2026. Nielsen shapes the world's media and content as a global leader in audience measurement, data, and analytics. Nielsen is privately held and operates in Analytics.
When did Nielsen acquire DoubleVerify?
Nielsen's acquisition of DoubleVerify was reported on August 20, 2026. Nielsen has recently completed the acquisition of DoubleVerify for $2.15 billion. This merger aims to create a leading, independent media intelligence platform combining Nielsen’s audience insights with DoubleVerify’s verification standards. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does DoubleVerify do?
DoubleVerify is a leading software platform for digital media measurement and analytics. It is publicly traded (DV), operating in Software, and is based in New York.
This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.
145 of these a day, filtered to the companies you pick. $29 a month, billed annually, and if it does not pay for itself in a year we refund it.