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Sazerac bids $15 billion for Brown-Forman

PRIVATEApr 16, 2026

Acquiring Company

Sazerac

Acquired Company

Brown-Forman Corporation

LouisvilleLouisvilleManufacturingFood and BeverageHospitalityManufacturingFood and BeverageFood And Beverage

Description

Sazerac has made a $15 billion offer to acquire Brown-Forman, known for owning Jack Daniel's. The offer is set at $32 per share, surpassing Brown-Forman's recent closing price. Negotiations are ongoing with Pernod Ricard for a potential merger, which could lead to a bidding war. Analysts suggest the Pernod deal may involve a share swap for the Brown family.

Quick answer

Sazerac is acquiring Brown-Forman Corporation, announced April 16, 2026. Sazerac is based in Louisville, Kentucky, United States.

How much did Sazerac pay for Brown-Forman Corporation?
The deal value was not disclosed.
What does Sazerac do?
Sazerac is a leading global spirits company with over 400 years of history and is one of the world's largest distilled spirits companies.
Where are Sazerac and Brown-Forman Corporation based?
Sazerac is based in Louisville, Kentucky, United States. Brown-Forman Corporation is based in Louisville, Kentucky, United States.
Who are the decision-makers at Sazerac?
Fundz holds 1 contact at Sazerac. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Sazerac

Location

Louisville, Kentucky, United States

About

Sazerac is a leading global spirits company with over 400 years of history and is one of the world's largest distilled spirits companies. It has a robust, global spirits portfolio including brands such as Buffalo Trace Bourbon, Traveller Whiskey, Fireball Cinnamon Whisky, Southern Comfort, Wheatley Vodka, Meyers's Rum, White X Cognac, Paddy's Irish Whiskey, and many more. Sazerac strives each day to bring the finest spirits to consumers around the world.

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Frequently asked

Who acquired Brown-Forman Corporation?

Brown-Forman Corporation was acquired by Sazerac, based in Louisville. The deal was reported on April 16, 2026. Sazerac is a leading global spirits company with over 400 years of history and is one of the world's largest distilled spirits companies. Sazerac is privately held and operates in Manufacturing.

When did Sazerac acquire Brown-Forman Corporation?

Sazerac's acquisition of Brown-Forman Corporation was reported on April 16, 2026. Sazerac has made a $15 billion offer to acquire Brown-Forman, known for owning Jack Daniel's. The offer is set at $32 per share, surpassing Brown-Forman's recent closing price. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Brown-Forman Corporation do?

Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands for more than 150 years. It is publicly traded (BF-B), operating in Manufacturing, and is based in Louisville.

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