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Aviva Skall acquires MMG and ITA for growth

PRIVATEAug 18, 2026•about 7 hours ago

Acquiring Company

MMG Model Talent & Celebrity Management

Acquired Company

International Talent Agency

New YorkCaliforniaArtificial IntelligenceArtificial Intelligence

Description

Aviva Skall has successfully acquired MMG Model, Talent & Celebrity Management and its affiliate, International Talent Agency. This acquisition positions MMG for expanded growth in talent representation as it approaches its 25th anniversary. Skall's leadership aims to evolve the company and enhance opportunities for its clients across various entertainment markets.

Company Information

Company

MMG Model Talent & Celebrity Management

Location

New York, New York, United States

About

MMG is one of the country's most recognized independent talent management companies. Founded in 2002, it specializes in personalized, relationship-driven representation for models, actors, creators, and celebrities. MMG has a national presence and a growing network of relationships with various industry partners. Under new ownership, it aims to further expand its influence in talent representation.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed

Frequently asked

Who acquired International Talent Agency?

International Talent Agency was acquired by MMG Model Talent & Celebrity Management, based in New York. The deal was reported on August 18, 2026. MMG is one of the country's most recognized independent talent management companies. Founded in 2002, it specializes in personalized, relationship-driven representation for models, actors, creators, and celebrities. MMG Model Talent & Celebrity Management is privately held and operates in Artificial Intelligence.

When did MMG Model Talent & Celebrity Management acquire International Talent Agency?

MMG Model Talent & Celebrity Management's acquisition of International Talent Agency was reported on August 18, 2026. Aviva Skall has successfully acquired MMG Model, Talent & Celebrity Management and its affiliate, International Talent Agency. This acquisition positions MMG for expanded growth in talent representation as it approaches its 25th anniversary. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does International Talent Agency do?

International Talent Agency (ITA) is a California-licensed talent agency and an affiliate of MMG. The agency focuses on talent representation within the entertainment industry. It is privately held, operating in Artificial Intelligence, and is based in California.

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