Prime Drink Group Acquires Olivier Primeau's Media Assets and Midway Group's Marketing Division to Form Prime Influence Media
Acquiring Company
Prime Drink Group Corp
Acquired Company
The Shyft Group
MontrealBiotechnologyDescription
Prime Drink Group Corp. has announced the acquisition of Olivier Primeau's Media Assets and Midway Group's Marketing Division to create a new media division called Prime Influence Media. This strategic move is a key step in Prime's growth strategy, positioning the Company as a leader in integrated marketing. The acquisition aims to centralize and cover all of Prime's marketing needs, including flagship events and iconic beverage brands, and to drive sales in its core business of selling beverages.
Quick answer
Prime Drink Group Corp is acquiring The Shyft Group, announced December 4, 2024. Prime Drink Group Corp is based in Montreal, Quebec, Canada.
- How much did Prime Drink Group Corp pay for The Shyft Group?
- The deal value was not disclosed.
- What does Prime Drink Group Corp do?
- Prime Drink Group Corp. is a publicly traded company (CSE: PRME) and a leading diversified beverage holding company with a focus on the production and distribution of alcoholic and non-alcoholic beverages across North..
- Where are Prime Drink Group Corp and The Shyft Group based?
- Prime Drink Group Corp is based in Montreal, Quebec, Canada.
- Who are the decision-makers at Prime Drink Group Corp?
- Fundz holds 3 contacts at Prime Drink Group Corp. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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Who to call at Prime Drink Group Corp, and when
When Prime Drink Group Corp changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Prime Drink Group Corp raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Prime Drink Group Corp, from your own LinkedIn network
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Related People
Frequently asked
Who acquired The Shyft Group?
The Shyft Group was acquired by Prime Drink Group Corp, based in Montreal. The deal was reported on December 4, 2024. Prime Drink Group Corp. Prime Drink Group Corp is privately held.
When did Prime Drink Group Corp acquire The Shyft Group?
Prime Drink Group Corp's acquisition of The Shyft Group was reported on December 4, 2024. Prime Drink Group Corp. has announced the acquisition of Olivier Primeau's Media Assets and Midway Group's Marketing Division to create a new media division called Prime Influence Media. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does The Shyft Group do?
The Shyft Group is the North American leader in specialty vehicle manufacturing, assembly, and upfit for the commercial, retail, and service specialty vehicle markets. It is privately held, operating in Biotechnology.
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