Uk Influence Analytics Company Wearisma Raises £2.5 Million To Help Brands Optimise Their Earned Media
Jun 06, 2023•over 2 years ago
Amount Raised
£2.5 Million
Round Type
seed
Investors
Morgan Stanley’s Multicultural Innovation LabAdjuvo
Description
UK-based influence analytics platform WeArisma has raised £2.5 million to establish its brand discoverability and earned influence analytical tool. The platform is like a social media search engine for brands showing them how well their influence ranks on popular media. WeArisma helps brands find out their Earned Brand Influence Value (EBIV).
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers