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T Vision Insights announced it raised $12 Million in an initial filing from an offering of $16 Million

Nov 23, 2022about 3 years ago

Amount Raised

$12 Million

CambridgeInformation Technology

Company Information

Company

TVision Insights Inc.

Location

955 Massachusetts Ave, #157

Cambridge, Maryland, United States

About

When we look at the way TV has always been measured - a lot is missing from the equation: Who’s actually in the room, and are their eyes even on the screen? TVision is the leader in TV performance metrics - an advertising technology firm that delivers real-time performance metrics for marketing effectiveness and efficiency. We use cutting edge technology to measure what was once unmeasurable - how people really watch TV. We’re a venture-backed company, deeply immersed in the intersection of data, media, and advertising. TVision enables the media industry - brands, networks, and data partners alike - to reduce waste and drive greater marketing results. We’re based in New York City, the advertising and media capital of the world.

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Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech